05/17/2022
"By now, most professionals recognize the value of having a strong personal brand. After all, if you’re not associated with particular concepts or strengths or characteristics or viewpoints, then you’re probably invisible inside your organization. That might be fine for where you are now, but if you want to advance, you need to distinguish yourself in some way. Conversely, if you have a strong personal brand, people often seek you out for opportunities or want to work with you, specifically. A strong personal brand is a form of career insurance.
But many of us feel way too busy to give sustained thought or focus to cultivating a strong personal brand, even if we know it would be beneficial in the long-term. Amidst the crush of meetings, emails, and other obligations, how can we carve out the time to make progress in this crucial area?
One solution is to apply the principles of project management to your personal branding efforts. Drawing from Dorie’s work in how to reinvent your personal brand and Antonio’s background in project management, we’ve developed a framework that may be useful as you embark upon the important work of getting recognized for your expertise."
https://netpolarity-inc.odoo.com/r/l3N
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