21/07/2021
Hot job! Now We looking for "CRM Executive/CRM Manager _Cute Press"
(2 Position)
Job Highlights :
>Proven record of CRM Database&Campaign Management.
>At least 2 - 7 years’ experience driving of CRM.
>Strong analytical, organizational, teamwork.
Responsibilities :
1.Customer Experience Optimization:
- How to create and ensure a positive experience for customers at all touch points with the brand.
- In-store: store design, customer flow, service experience from the point customer walks in front of the store till payment processing
- Online: e-commerce experience flow, UX/ UI testing
- On phone: phone conversation experience be it outbound calls (from store) or inbound calls (call center)
- In other brand communication channels with customers: mobile app, LINE account, LINE @, printed/ digital media, brand social platforms.
2.New Customer Acquisition:
- Acquisition strategy.
- Ex*****on planning with other departments.
- Getting feedback and adjusting strategy as needed.
3.Existing Customer Retention :
- Retention strategy.
- Ex*****on planning with other departments.
- Getting feedback and adjusting strategy as needed.
4.Customer Data Analysis:
- Purchase Frequency.
- Purchase Pattern Analysis.
- Basket Analysis.
5.Customer Relationship Management:
- Handling complaints and suggestions: whole loop responsibility.
- Complaint Prevention: working with Operation, Talent Development or other related departments to reduce occurrences of complaints at root cause.
Qualification :
1.Bachelor – Master degree.
2.At least 2 years ofCustomer relationship experiences and at least 1-2 years of management level; preferably in FMCG industry.
3.First-hand experience of the development and implementation of a successful CRM strategy with back-end system knowledge.
4.Knowledge and understanding of data and production processes.
5.Foresight to anticipate issues, set priorities and proactively develop strong relationships both internally and externally.
If you are interested in more information I would be grateful if you could please send me your latest CV to [email protected] and we can arrange an initial phone conversation regarding the role.
