With Celica Motor Sales Corporation as its predecessor, an application for a Toyota franchise was filed with Toyota Motors Philippines on March 28, 1988. Upon satisfactory completion of all pertinent requirements relative to organizational structure, capitalization and physical facilities, a provisional appointment was granted to Toyota Quezon Avenue, Incorporated on December 16, 1988 as its first
franchise dealer of Toyota Motors Philippines. Toyota Quezon Avenue, Incorporated is a registered private firm and one of the acknowledged car dealers in the industry. When Toyota Quezon Avenue, Incorporated started operating, the response was so overwhelming that after only a year it has grown to become one of the most progressive in the industry of car selling and ranked 101st in the top 1,000 corporations of the Philippines. In its auspicious beginning, it started with a handful of people (21 personnel) until eventually, it grew and multiplied its workforce and facilities. Bearing with utmost confidence and good management, The Company has rapidly made a starting transition from its humble beginning into a showcase of unprecedented growth and development. Employees’ service speaks highly of the Toyota Quezon Avenue Incorporated’s commitment to customer satisfaction. Since then, through hard work and dedication in the company’s customer service has earned good reputation in the public.
