08/10/2026
WE’RE HIRING: FULL-TIME DIGITAL MARKETING SPECIALIST
Are you a performance-driven digital marketer who knows how to turn campaigns, content, and advertising into measurable user acquisition?
We’re looking for a Digital Marketing Specialist who can take ownership of Candidate and Recruiter acquisition campaigns, with a strong focus on performance marketing, paid advertising, LinkedIn marketing, content creation, AI-generated creatives, and campaign optimization.
Philippines-Based Applicants Only
ROLE DETAILS
Position: Full-Time Digital Marketing Specialist
Experience: 3+ years
Offer: Php 65,000/month
HMO: After 6 months
Schedule: 8:00 AM – 5:00 PM PST
Industry: Staffing
KEY RESPONSIBILITIES
Digital Marketing & User Acquisition
Develop and execute digital marketing strategies focused on Candidate and Recruiter acquisition.
Create campaigns that drive qualified traffic and encourage users to complete the signup process.
Identify new digital channels and acquisition opportunities.
Continuously test, analyze, and optimize campaigns based on signup performance.
Allocate resources toward campaigns delivering the strongest acquisition results.
Social Media Marketing
Develop audience-specific content strategies for Candidates and Recruiters.
Create engaging, promotional, and educational content.
Schedule and publish content consistently across relevant platforms.
Develop strong calls-to-action that encourage users to visit the company’s platforms and sign up.
Monitor engagement, clicks, traffic, and signup performance.
Identify high-performing content formats and topics.
AI & Creative Content Production
Create AI-generated videos and realistic AI-generated video content.
Produce short-form videos, animated graphics, and AI-generated images.
Develop promotional graphics, educational content, product demonstrations, and company value messaging.
Create compelling visual content designed to attract the right audiences and drive signups.
LinkedIn Marketing
Manage LinkedIn as a primary acquisition channel.
Develop LinkedIn-specific content for Candidates and Recruiters.
Test content formats, audiences, messaging, and calls-to-action.
Develop campaigns targeting Recruiters, Hiring Managers, Talent Acquisition Professionals, and employers.
Monitor and optimize LinkedIn campaign performance.
Paid Advertising
Develop, launch, monitor, and optimize paid advertising campaigns.
Create separate acquisition campaigns for Recruiters and Candidates.
Test audiences, creatives, videos, ad formats, messaging, calls-to-action, platforms, and campaign objectives.
Target active job seekers, professionals changing jobs, recruiters, hiring managers, talent acquisition professionals, and employers actively hiring.
Focus on generating qualified signups at an efficient acquisition cost.
Campaign Testing & Optimization
Run multiple campaigns based on audience and campaign objectives.
Conduct A/B testing across audiences, creatives, messaging, platforms, and campaign formats.
Optimize targeting, creative performance, ad messaging, landing-page traffic, and signup conversion.
Scale high-performing campaigns and adjust or discontinue underperforming campaigns.
Performance Tracking & Analytics
Track Recruiter Signups and Candidate Signups as primary KPIs.
Monitor clicks, CPC, landing-page visits, signup conversion rate, and acquisition costs.
Analyze cost per Recruiter Signup and cost per Candidate Signup.
Identify which campaigns, audiences, platforms, and creatives generate the most signups.
Use performance data to guide campaign and budget decisions.
Reporting & Continuous Improvement
Provide regular campaign performance insights and recommendations.
Identify top-performing campaigns, audiences, creatives, and platforms.
Track acquisition results and costs.
Recommend new tests and growth opportunities.
Determine which campaigns should be scaled based on performance.
REQUIRED SKILLS & COMPETENCIES
Performance Marketing
Digital Advertising
Social Media Marketing
Paid Campaign Management
Candidate/User Acquisition
Audience Targeting
Campaign Optimization
Content Strategy
AI Content Creation
Video Content Creation
Short-Form Video Creation
Creative Testing
Conversion Optimization
Digital Analytics
Campaign Reporting
A/B Testing
Data Analysis
Growth Marketing
IDEAL CANDIDATE
We’re looking for a performance-focused digital marketer who understands that marketing success should ultimately translate into measurable user acquisition and business growth.
The ideal candidate is comfortable working with data, testing different strategies, optimizing campaigns based on results, and creating compelling content that drives users to take action.
HOW TO APPLY
Interested applicants may send their updated resume in PDF format, portfolio, and a 1–2 minute intro audio to:
[email protected]
Please ensure your resume includes your detailed responsibilities, tools/software used, employment dates (month/year), and the industry of each company you have worked for.
Only qualified applicants will receive an interview invitation.
Send a message to learn more