08/01/2019
We have a new vacancy for an in-house Lead Generation Specialist. This new position is primarily responsible for generating leads through social media, while also assisting with a variety of other sales and marketing campaign-oriented tasks as needed.
JOB TITLE: Lead Generation Specialist
SALARY: £20-£25k per annum, dependant on experience
HOURS: 09.00 – 17.00, Monday to Friday
LOCATION: Newquay
Role Overview
The Lead Generation Specialist will be directly responsible to the Sales Manager for the
generation of outbound leads through social media. This vacancy requires someone who has
the ability to think on their feet and can draw on past experience.
Key Tasks
• In-house lead generation.
• Running successful PPC, SEO, email, social media and affiliate campaigns.
• Managing the company’s online affiliate marketing programme ensuring the company’s
offers reach the relevant platforms.
• Create, increase awareness of and maintain the company’s social media presence.
• Online reputation management: ensure all online reviews are monitored and addressed
positively, where necessary.
• Track and analyse web traffic flow.
• All admin, sales and customer services tasks associated with the above.
Essential Criteria
• Experience in social media marketing, or as a digital media specialist;
• Excellent communication skills, both written and verbal;
• CRM management;
• Attention to detail;
• Experience of use of social analytics tools;
• Excellent organisational and time management skills;
• Positive, dynamic and creative attitude and with outstanding interpersonal skills.
Desirable Criteria
• SEO management;
• Wordpress experience;
• Digital graphic design, i.e. Canva, Illustrator.