Club Managers' Association Australia

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Club Managers' Association Australia www.cmaa.asn.au Industrial representation & support, Vocational training courses, Industry accredit

The Club Managers' Association Australia is registered as an industrial organisation of employees and, while a responsible union, the CMAA is in the unique position of having its members as both employees and as employers in their daytoday management and administration duties. Consequently, the Association’s role extends beyond a purely industrial focus to include the advancement and professional growth of its Members and the Club Industry. The Association represents professional managers of clubs, some 2,500 members around Australia who, in NSW alone, manage almost 70% of licensed clubs. The range of services offered by the CMAA includes ...
➢ Industrial Advice & Professional Legal Coverage
➢ Assistance in Preparing Employment Contracts
➢ Career Guidance
➢ Accredited Management Training & Assessment
➢ Education Conferences, Hospitality Trade Shows & Seminars
➢ Representation on Government and Club Industry Committees
➢ Certified Club Manager (CCM) Industry Recognition Awards
➢ National Network of Club Managers & Zone Meetings
➢ Club Management in Australia (CMA) Magazine

MORE GREAT INFO TO SHARE FROM ONE OF OUR TREADE PARTNERS FOR OUR MEMBERS Childcare: More Than Child’s PlayCould childcar...
26/10/2026

MORE GREAT INFO TO SHARE FROM ONE OF OUR TREADE PARTNERS FOR OUR MEMBERS

Childcare: More Than Child’s Play
Could childcare be part of your club’s property diversification strategy?
Childcare assets have become an increasingly interesting option for clubs looking to create stable, long-term income streams from property. A quality childcare centre is often leased to an experienced operator on a 10–15 year agreement, sometimes with further options to renew. For a club, that can mean predictable rental income without having to operate the childcare business itself.
There can also be attractive commercial fundamentals. Anna notes that childcare assets can achieve net yields of around 5–6% or more, while many leases place costs such as rates, insurance, repairs and maintenance with the tenant rather than the property owner.
For clubs with underutilised land, there is another question worth asking: Do you buy an established childcare asset or build one yourself?
If the club already owns suitable land, developing a purpose-built centre can potentially activate an underused part of the site while creating a new commercial asset and diversified income stream.
BUT THERE’S A CATCH
Childcare property needs careful due diligence. The strength of the operator, lease terms, local market and regulatory approvals can have a significant impact on the long-term value of the asset.
One of the biggest traps Anna highlights is assuming a council-approved DA automatically means the childcare regulator will approve the same number of places. A site may be marketed with approval for 120 places, for example, but ultimately receive approval for fewer. Because childcare centres are commonly valued and leased on a per-place basis, getting this wrong can materially change the project's returns.
THE TAKEAWAY
Childcare can be a strong property diversification opportunity for clubs but the value is in getting the property, operator, lease and numbers right from the start. Your club land may be capable of more than you think. Suburbanite Property

Fake IDs are getting better, and AUSTRAC says AI is part of why. Your staff are the ones checking them at the cash desk....
22/10/2026

Fake IDs are getting better, and AUSTRAC says AI is part of why. Your staff are the ones checking them at the cash desk.
Your team is using AI too, on notes, reports and rosters. Do they know where it has to stop on AML work?
Simple rule: AI can help write the training notes. It never decides anything about a patron.
Most clubs have never written that down. Our partners at Intelligence Assist do it with you, Board ready. Get yours on paper → Book in a time with Janey and Phil
https://calendly.com/d/d2bj-2xq-79h/20-minute-connect-janey-phil?month=2026-10

Interesting article from our partners at Suburbinite. Suburbanite Property
22/10/2026

Interesting article from our partners at Suburbinite. Suburbanite Property

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EXCITING NEWS!Introducing our 2027 Bursary Recipients! A huge CONGRATULATIONS to each and every one of you! Well deserve...
16/10/2026

EXCITING NEWS!

Introducing our 2027 Bursary Recipients!

A huge CONGRATULATIONS to each and every one of you!

Well deserved, and we wish you every success as you continue your professional journey.

Your club paid for the Copilot seats. Is anyone using them for more than “rewrite this email”?A licence gives you a tool...
15/10/2026

Your club paid for the Copilot seats. Is anyone using them for more than “rewrite this email”?
A licence gives you a tool. Literacy gives you a team.
Our partners at Intelligence Assist come onsite and train your team on the club’s own work: gaming, food and beverage, finance and memberships. Put those seats to work → Book in a time with Janey and Phil
https://calendly.com/d/d2bj-2xq-79h/20-minute-connect-janey-phil?month=2026-10

A MESSAGE FROM OUR TRADE PARTNER SUBURBINITE.Buy a Business or Buy the Property?When clubs look to diversify their reven...
14/10/2026

A MESSAGE FROM OUR TRADE PARTNER SUBURBINITE.

Buy a Business or Buy the Property?
When clubs look to diversify their revenue, one of the options they may consider is acquiring another business. On the surface, buying an established business can look attractive. It may already have customers, staff, revenue and an operating history. But it also brings something that can easily be underestimated another business to run.
A business acquisition can mean taking on staff, systems, suppliers, regulatory requirements, management responsibilities and ongoing operating risk. Its performance may also depend heavily on the people running it, changing consumer demand and how successfully the business is managed day to day.
That can be a very different proposition to buying a commercial property asset.
With a leased commercial property, the club owns the underlying real estate while an external tenant operates the business from the premises. Rather than becoming responsible for running another operation, the club may be able to generate rental income from the property itself.
THE PROPERTY CAN SOMETIMES BE THE REAL OPPORTUNITY
As Anna explains, sometimes the commercial asset can have more upside than the business itself.
Why?
Because a well-selected commercial property can provide a club with a tangible asset that may continue producing income regardless of who ultimately operates the business from it.
The value sits not only in the rental income, but also in the land, building, lease structure, tenant covenant and future use of the property.
For clubs thinking about diversification, that distinction is important.
Buying a business means asking: Can we operate this successfully?
Buying an investment property means asking: Is this the right asset, tenant and lease to deliver the return we need?
They are two very different investment decisions. Suburbanite Property

Congratulations to our super partner  on winning the People's Choice Award for App Innovation in the 2026 Finder Innovat...
12/10/2026

Congratulations to our super partner on winning the People's Choice Award for App Innovation in the 2026 Finder Innovation Awards. 🏆
Voted on by everyday Australians, the award recognises a mobile app designed to help members stay connected to their super.
A super fund with an app built around members. That's a plus.

Issued by Host-Plus Pty Limited. Awards and ratings are only one factor to consider. Consider the PDS and TMD available at hostplus.com.au before making a decision.

11/10/2026

check in on your mates - colleagues - men and women - a powerful campaign worth sharing

Quick quiz for the next team meeting: who used ChatGPT for work this week, and whose account was it on?Spoiler: usually ...
08/10/2026

Quick quiz for the next team meeting: who used ChatGPT for work this week, and whose account was it on?
Spoiler: usually a personal free login. Board papers, minutes and member comms, all drafted off the books.
Great instinct. Dodgy setup.
Our partners at Intelligence Assist get clubs onto one tool, set up properly. 20 minutes will tell you if it fits yours → Book in a time with Janey and Phil

https://calendly.com/d/d2bj-2xq-79h/20-minute-connect-janey-phil?month=2026-10

📣 A GREAT NEWSLETTER FROM OUR TRADE PARTNER, SUBURBANITE!This is a terrific and really informative newsletter from our T...
07/10/2026

📣 A GREAT NEWSLETTER FROM OUR TRADE PARTNER, SUBURBANITE!

This is a terrific and really informative newsletter from our Trade Partner, Suburbanite.

👉 Check it out and subscribe!

There’s some great information inside, particularly around diversifying your club and exploring new opportunities to strengthen and grow your business.

Well worth a read! 👏



Welcome to the latest edition of Assets in Action, featuring practical insights to support your club’s property strategy and governance.

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