05/06/2026
I talked about my mural pricing with a high school class a couple weeks ago because they deserve to know what’s possible from an early age. No gatekeeping. If you’re going to pursue art as a career, you should understand how people actually make money doing it.
Of course I’ve worked my way up to my current pricing over the years. It didn’t start here. But I really wish someone had at least told me to charge by the square foot when I was first starting out. You don’t know what you don’t know, and that simple shift would have saved me so much time and confusion.
Charging by the square foot is an easy formula. It makes pricing feel clear and easier for clients to understand too. No guessing, no pulling numbers out of thin air.
My project minimum has also increased over time, and it’s been one of the best things I’ve done for my business. It helps set boundaries, filters out projects that aren’t the right fit, and makes sure the work I take on is actually sustainable.
If you’re an artist, take this as your sign to start thinking about your numbers. And if you’re a client, this is a little peek behind the curtain of how mural pricing actually works.
Save this for later and send it to an artist friend who needs it! Als feel free to download my FREE pricing guide which is linked in my shop!
