15/01/2020
Alphabet, Google’s parent company, reached a value of $993bn on Monday, with analysts expecting it to cross the $1tn mark soon.
Google accounted for 73% of the ad market in search in the US and 31.1% of global digital ad dollars in 2019, according to eMarketer. In the last quarter its revenues were $40.5bn, 20% higher than the same period in 2018. Alphabet had over $117bn in cash on its books last year, more than Apple which had a cash pile of over $102bn.
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Alphabet may join Apple, Microsoft and Amazon when it reports latest earnings, another sign of the unstoppable rise of tech