INKD Academy by Hayley McGowan

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INKD Academy by Hayley McGowan Hayley McGowan Professional Make-Up Artist. Bookings through email only.

HEALED ✨I asked my client if she could send me some healed pictures and here’s what I received 🫶🏻If you’re looking for g...
19/10/2026

HEALED ✨

I asked my client if she could send me some healed pictures and here’s what I received 🫶🏻

If you’re looking for great healed results, let me show you how with INKD Nano ❤️

15/10/2026

Ooooof I love a combo brow! I love combining my Universal Powder and Signature Nano to reconstruct the brow shape.

A lot of my clients come to me with the same brow growth where the lower hair is missing and doesn’t grow back. It can create a very straight eyebrow because of the spine line looking more prominent.

I used to struggle to blend a brow when I didn’t know both of these techniques and I was only microbalding. Now I can use the benefits of creating shadow where needed with Univeral whilst creating a softer outline along the bottom where there’s no natural hair. And just look at those fluffy head strokes!

The HEALED clip at the end 😍🫶🏻 reveals the super soft shape and just look at those eyes ❤️

A lovely soft and delicate result that’s transformed the brow shape.

My Perth clients:“Are you North or South of the river? Because I’m not travelling more than 10 minutes.” 😂My Irish clien...
07/10/2026

My Perth clients:

“Are you North or South of the river? Because I’m not travelling more than 10 minutes.” 😂

My Irish clients:

“It’s only a three-hour drive each way. I’ll drop the kids to school, get my mam to collect them and I’ll be grand.”

Me:

Sitting in Budapest, after getting on a plane for the second time in six weeks just to see my own brow artist.

Apparently we all have VERY different definitions of “too far.” Nothing me is too far when you’re marking my face for a very long time 😂✈️

Pixelated vs. Crisp Nano Strokes — Why I Use Both 🤍One of the most common questions I get asked is whether I prefer soft...
29/09/2026

Pixelated vs. Crisp Nano Strokes — Why I Use Both 🤍
One of the most common questions I get asked is whether I prefer soft, pixelated strokes or crisp, saturated strokes.

My answer? Both. And often within the same eyebrow.

Using this beautiful alopecia client as an example, I wanted to show how different stroke techniques can work together to create the illusion of natural hair.

It’s not simply about choosing one technique over the other. It’s about understanding where each stroke sits within the brow and what we’re trying to achieve visually.

In areas such as the spine, where we want to create the illusion of a denser concentration of hair, I may choose more defined, saturated strokes to build depth and structure.

In softer areas, particularly beneath the tail, I may intentionally create more pixelated strokes that heal light, delicate and almost translucent.

These subtle differences in saturation and definition help create dimension, softness and a more believable hair pattern.

Not every stroke needs to be bold. Not every stroke needs to be pixelated.

The artistry lies in knowing where, when and why to use each. 😊

Before I was tattooing faces, I was painting them. 🎨A little throwback to life before INKD Academy…Before permanent make...
29/09/2026

Before I was tattooing faces, I was painting them. 🎨

A little throwback to life before INKD Academy…

Before permanent makeup, my world was full of colour, creativity, fashion shows, photoshoots and some pretty unforgettable experiences.

From painting faces for fashion editorials to being flown to London to paint models (and stick eyeballs in questionable places 😂), to working on shoots against the most breathtaking backdrops in Iceland.

I loved every minute of it. The people I met, the places it took me, the creativity and the freedom to do something different every single day.

Looking back, it’s funny how life comes full circle. 🫶🏻

I might have swapped my makeup brushes for a tattoo machine, but that love for artistry, detail and creating something beautiful has always been there.

Thanks to my mum for being my number 1 supporter from day 1, when all I ever wanted to do was draw she encouraged me to make it a career ❤️

11/09/2026

Sometimes it’s not filler you’re looking for… it’s definition. 💋

A subtle change in colour, tone and shape can completely transform the appearance of the lips, making them look fuller, softer and more balanced without adding volume.

My client felt her Cupid’s bow was quite pointed and her natural lip tone was uneven. By refining the shape and balancing the colour, we’ve created a beautifully soft, symmetrical result.

This is immediately after treatment, the colour will fade by around 30–50%, leaving behind a soft, natural tint and beautifully defined lips. ✨

Using HANAFY PIGMENTS FOR PMU Union City 🖍️

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Perth, WA

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